W1 Place (The Great Portland) , Marylebone

Presenting W1 Place (The Great Portland), an exclusive new-build development positioned at 204a Great Portland Street, at the vibrant intersection of Marylebone and Fitzrovia—two of central London’s most prestigious and culturally rich neighbourhoods. Developed by W1 Developments, this boutique collection comprises just 37 luxurious apartments across eight storeys, offering discerning buyers a rare opportunity to embrace elegant city living in a coveted location.

Each one, two, and three-bedroom apartment at W1 Place has been meticulously designed to reflect sophisticated European style, using only the highest quality materials. Distinctive limestone façades, bronze detailing, and striking Japanese porcelain elements lend the building both architectural gravitas and timeless appeal. Signature lantern bay windows and cast aluminium balustrades punctuate the exterior, bathing interiors in natural light and providing a unique visual identity.

Inside, the apartments exude understated luxury. Expansive open-plan living areas are complemented by engineered wood flooring, while floor-to-ceiling bay windows frame city views and enhance the sense of space. Designer kitchens feature premium appliances, and generously tiled bathrooms are finished to an exceptional standard. Many residences benefit from private balconies—ideal for enjoying the cityscape in tranquillity.

Residents of W1 Place enjoy a comprehensive array of amenities designed for comfort and convenience. A dedicated concierge service ensures daily needs are met, while a state-of-the-art gym supports a healthy urban lifestyle. Secure cycle storage and on-site parking cater to all modes of transport, a rare advantage in central London.

The development’s prime position places residents within easy reach of world-class education, boutique shops, and an array of acclaimed local cafés and restaurants. Cultural attractions, tranquil parks, and riverside walks are all nearby, providing a harmonious blend of city energy and green space. Exceptional transport links include Great Portland Street, Warren Street, and London Euston stations—all within walking distance—ensuring seamless travel across the capital and beyond.

Ready to move into, with prices starting from £1,966,000, W1 Place offers an unparalleled lifestyle in the heart of London. This is an exceptional opportunity to own a beautifully crafted home in one of the city’s most sought-after addresses.